By the schools “granting” media rights to the conference for 14 years, the theory is that it would be too costly for a school to change leagues because it wouldn’t have much of value to “carry” to a new league.
The ACC, Big Ten, Big 12 and Pac-12 have such deals.
As one buddy with a wicked sense of humor said, “Do you really think Texas would sign up for something it couldn’t get out of?”
As a sidenote, two sources have told The World-Herald that the Big Ten has done prior “homework” on Oklahoma, Kansas and Vanderbilt among other schools who might some day be expansion targets. The Big 12 grant-of-rights deal didn’t stop a look-see for OU and KU.
Besides a legal challenge, the potential future TV money available could still make it profitable for a school to move. (Omaha World-Herald)